Zachary Walters’ creativity is evident in all facets of design as he executes branding, print, and advertising for Iconium Media’s clients. He ensures that every aspect is perfectly in place, reflecting his unwavering dedication to his craft. He is Iconium Media’s longest employee, with fond recollection of the days in the garage.
His efforts towards success are met when he goes beyond meeting the brief, it’s cohesive, organized, and comprises a whole that is greater than the sum of its parts.
Zac’s approach to design involves a substantial ideation process, with special attention paid to understanding the client, their brand voice, and how to best represent it through efficient design. The end result is the product of whiteboard, brainstorming, ideation, and of course the experience he gained earning a Bachelor of Design from MacEwan University.
Zac seeks order in all things, down to his work and living spaces. It’s this logic and clarity of thought that he brings to his design projects, ensuring that every aspect is in its right place.